I recently created and published my first eBook for the Kindle store in Amazon and have found the process rewarding, enjoyable and relatively easy. So I want to share with you some of the basics you need to know to get underway with writing your first eBook.
Firstly, you might be asking why write an eBook to sell on Amazon? Here are a few reasons:
• to broaden the number of people you can reach with your therapy or coaching messages
• to increase your perceived expertise and authority in your chosen niche
• to take of advantage of the world’s second biggest search engine- Amazon- and get lots of free traffic to your product
• people can purchase your product with one easy click and Amazon has hundreds of thousands of customer’s credit cards on file
• to find new leads that can convert into therapy and coaching clients
Getting started with your writing
Firstly, I think it’s important you do some research in Google and Amazon to see who’s already written on your area of expertise of passion. This will give you an overview of what products people will pay for, as well as let you see a range of eBooks or varying quality and quantity. You want to make sure that your eBook provides a solution to a problem. People only buy information products that give them some solution to a current problem, or provide ideas for resolving a current pain. As therapists and coaches, we have an enormous skill set and knowledge about how people can live better lives. Much of this information is a perfect fit for your first eBook.
This article first appeared in the Fall 2013 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.
Click here to read the entire PDF version of the How to Create and Publish Your First eBook for Kindle article.
Clinton Power is a Sydney-based Gestalt therapist and the owner of Clinton Power + Associates– a private practice dedicated to helping singles and couples move out of relationship pain. He is also the founder of Australia Counselling Directory, a free directory for finding counsellors and psychologists in Australia. Clinton is also a passionate coach and consultant for healthcare professionals. Find him on Twitter or Google+.
Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs