I wrote the title of this article a little ‘tongue in cheek’ because I think so many therapists and coaches are yet to tap into the amazing potential that blogging can offer for your business.
Many therapists and coaches I speak to give a variety of reasons as to why they are not blogging, such as
• I don’t have a blog
• I don’t have time
• I don’t know what to write about
• I’m worried my peers will judge me
to name a few…
I’d like to address these objections one by one.
1. I don’t have a blog
Well really, this is no excuse anymore because the installation of a blogging platform such as WordPress is so easy and cheap. If you’re not sure how to get started, either outsource the installation of the blog to a savvy teenager, or someone on oDesk.com or elance.com
This article first appeared in the Summer 2013 issue of TILT Magazine ~ Therapeutic Innovations in Light of Technology.
Click here to read the entire PDF version of the Are you Blogging for Your Business Yet article.
Clinton Power is a Sydney-based Gestalt therapist and the owner of Clinton Power + Associates– a private practice dedicated to helping singles and couples move out of relationship pain. He is also the founder of Australia Counselling Directory, a free directory for finding counsellors and psychologists in Australia. Clinton is also a passionate coach and consultant for healthcare professionals. Find him on Twitter or Google+.
Access TILT Magazine archives: http://issuu.com/onlinetherapyinstitute/docs